Watch the Copilot Mastermind
Latest Copilot Updates
Field Force Mobile App
Hundreds of businesses are now using the new Field Force mobile app—and your feedback is shaping what comes next. The first round of improvements rolls out next week, focusing on smoother performance, faster uploads, and more reliable offline functionality.
Video Uploads
Video functionality inside Copilot continues to grow. A new walkthrough video is coming next week, highlighting five ways to capture and upload videos from the app and CRM. Down the road, users will be able to attach videos directly to properties and visits, making visual documentation even easier.
Black Friday Livestream
Don’t miss the Black Friday event at mikeandes.com/blackfriday.
Mike and the Copilot leadership team will share the first public look at the product roadmap since early 2024—along with new features, infrastructure updates, and live demos.
What’s Next
-
Expanded instant pricing and lot-size automation
-
New routing tools for weekly and bi-weekly scheduling
-
Larger video file support (up to 500MB)
-
Continued speed and reliability improvements
Community Insights & Takeaways
Getting Better Email Results
If your marketing emails aren’t getting opened, it often comes down to deliverability and domain reputation. Setting up your DKIM and DMARC records, cleaning your contact lists, and avoiding spammy subject lines can all help—but don’t overlook text messaging. Texts are opened almost instantly, and they can dramatically increase engagement when paired with automations or follow-ups.
Understanding Real Customer Acquisition Cost
When tracking how much it costs to win new customers, focus on marketing dollars—not your own labor. True CAC measures the return on ad spend and campaigns, while time spent on estimates and sales belongs under general overhead. Keep your metrics clean so you can make smarter growth decisions.
Improving Sales Tax Reporting
Some states require city-level tax reporting even when rates overlap. Until that’s automated, a simple workaround—like adjusting your rate by a small fraction between cities—can help segment reports automatically.
Using Instant Pricing and Budget Hours to Stay Profitable
Instant pricing tools are right around the corner in Copilot, making quoting even faster. In the meantime, keep a close eye on your budget hours. Comparing planned vs. actual time (and checking in with your crews) reveals where prices may need to rise to stay efficient.
Bringing Video into the Field
Adding short property videos can transform communication between teams and customers. Make it part of your first-visit SOP, or tie it to upsells and maintenance visits. Even a 30-second video can prevent miscommunication, build trust, and create new opportunities.
Planning for Winter Service Schedules
When transitioning to bi-weekly mowing, be proactive. Notify customers ahead of time, make bi-weekly the default, and allow them to opt out if they prefer weekly service. Group your routes into Week A and Week B schedules to keep crews full-time—this also aligns with new routing tools arriving soon.
Knowing When to Expand
Growth doesn’t always mean going bigger in one place. Sometimes it’s smarter—and more profitable—to duplicate what’s already working. Many successful owners find that repeating a proven $1M model across multiple smaller locations creates more freedom and less overhead than scaling one large operation.
Simplifying Your Service Mix
A focused, repeatable service model can absolutely scale—but be careful not to leave gaps. Offering adjacent, easy-to-train services (like trimming or bed maintenance) can increase customer retention and lifetime value without adding major complexity.
Collecting Payments Online
Accepting payments securely requires full PCI compliance, so manual credit card collection isn’t an option. Copilot is working on safe, integrated solutions for this process—expect a preview during the Black Friday event.
Looking Ahead
The next few months will bring continued updates to the Copilot platform, guided by user feedback and our shared goal: helping businesses grow with clarity, efficiency, and confidence.
Join the Black Friday Livestream to see what’s next for Copilot and get a first look at new tools designed for the 2025 season.
Responses